Everything that touches eczema-prone skin matters. Daily care is key for healthy skin – morning and evening routine recommended. Over 30 million Americans suffer from eczema; 1 in 4 are children. The cause is a combination of genetics and immune system triggers, like allergies or contact with irritants. The “itch that rashes” cycle – first the skin itches causing a high tendency to scratch, resulting in a red, weepy rash. Our fragrance-free collection includes flare-up treatment followed by maintenance products formulated for eczema-prone skin. All products are developed for sensitive skin and are hypoallergenic. Made with wholesome, organic, and natural ingredients for daily use. Our plant-based formulas are made without Parabens, Phthalates, Sulfates, PPGs, and Dyes. Tested by Noodle & Boo, LLC (3rd party testing on file)